In this era of instant or quick gratification, people do not have the patience or wish to take the effort on a sustained basis to achieve desired results. They want things to happen quickly and with least effort expended. Unfortunately, this thinking has also extended into the field of body toning and weight reduction where the trend is to gulp down slim pills and other muscle promoting supplements to lose weight or get muscles quickly instead of working at achieving the same through sustained physical activity and through exercises. The results have not exactly been healthy from a long term perspective and people are realising the fact that nothing in life is comes free or without its quota of hard work. Reebok though has tried to be innovative by trying to encourage people to put to use the special Reebok trainers that they have developed which will lead to better toning of the calf muscles as well as those of the buttocks by just sporting them while walking.
The brand has tried to appeal to the instant gratification belief mentioned above and has tried to make it easier for people to get their body toned through the simple process of walking with them over a period of time. These trainers have a sole design that promotes the workout of the calf as well as the gluteus muscles and the company has tested the product amongst many people with successful results before launching it in the UK market. The design is such that it automatically compels the wearer to walk upright and put stress on the calf as well as gluteus muscles in order to achieve balance. This leads to positive results. When users see the positive results within some time and actually experience the benefits through simple walking, they are bound to get motivated to continue and achieve better outcomes.
Women especially have found these Reebok trainers to be great for them as the shape of these trainers provide comfort despite prolonged use and there is no foot fatigue. The special cushioning effect provided at the underfoot makes this possible. However, Reebok is very clear about the fact that it will not guarantee protection to the ankle of the wearer should he or she try out some exercise wearing these trainers.
Reebok has thus continued with the trend it started way back in the eighties of coming out with specialised trainers for women designed to encourage them to take part in sports, dancing and other stretching activities. Women took to these trainers with great enthusiasm as they were lightweight and gave them the benefits of flexibility as well as free movement without appearing to look like shoes that were different. They thus added these trainers to their collection.
The latest Reebok trainers are yet another example of how technology, body physiology and ergonomics can be combined to produce something that would not only be great functionally but also look stylish and fashionable.